Posted in Corporate Blog on 12. Apr, 2012
Starting a corporate blog for a company is a very vital course of action which needs a fair degree of collective innovation, planning and thinking. Here’s a basic guide to carry out steps before you start a corporate blog. Analyze the Corporate Blog Audience This is vital to the very identity of a corporate blog; [...]
Posted in Corporate Blog on 29. Feb, 2012
A little while back, we told you about some truths about your corporate blog that you must face up to. Today, we bring you some more facts about corporate blogging that you need to incorporate into the basic approach you take towards your corporate blog. Keeping these points in mind would stand you in good [...]
Posted in Corporate Blog, Online Marketing on 20. Feb, 2012
A corporate blog can be as effective a tool as the concerned organization wants it to be. An oft observed fact, however, is that it seldom gets utilized to its maximum potential The “because it’s there” style of thinking probably didn’t work for George Mallory’s Mt. Everest quest; truth be told, we would never know [...]
Posted in Corporate Blog on 31. Jan, 2012
So you’ve been running your corporate blog for a while and, owing to regular posts, good content and some spot-on SEO work, you’re generating a healthy readership (judging by the ‘hits’ anyway). But are you still using your corporate blog to the max? Your corporate blog, as we’ve discussed before, is a great engagement device. [...]
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